About Plenty of Fish's Mobile App
You’d be hard-pressed to find an
industry more upended by the mobile revolution than online dating,
and like that first fish out of water, POF will need to evolve to
survive. Frind says that for people under the age of 35, a whopping
90 per cent of POF’s visits now come from phones rather than web
browsers: “Web is not something that really has a future.
Everything’s mobile.” Already Frind has almost everyone at POF
updating and improving the mobile apps—while only a single
developer still monitors the website.
